My first question is: Why would you want to? The industry’s going downhill fast for sales reps. Other areas of medical sales (pharmaceutical sales, clinical diagnostics revenue, medical device sales, biotech sales, imaging sales, clinical laboratory sales–just about any other area of healthcare sales) are more stable, less tied to the economy, more respected, and more appealing if you really like the sales process. Click here for more information.
But, if you’re set on taking your chances in laboratory sales, here’s what to do to have a successful clinical revenue career opportunity interview:
1. Research the company. There is no substitute for doing your homework. Know what the company does, what its current issues are, and what the future plans include. Your job is to find out what you can do for ‘em. Your research gives you material to talk about during the interview and a way to custom-fit your answers to their specific questions.
2. Build a brag book. Click the link for the video scene and more explanation, but basically it’s a collection of awards, revenue rankings, successful projects, letters from happy customers or managers, and so on. When you present it during the interview, it showcases your presentation skills as well as your accomplishments. Here’s a link to a podcast if you need it.
THREE. Create a 30/60/90-day plan. This kind of plan is a written demonstration of what you will do for the company in your first 3 months on the position–how you will get your training, how you will transition into being a contributing member of the sales team, and so on. Here’s a link to a video and a blog post that explains them in more detail, but if you need more help, you can download samples and a template with audio coaching from the Sales Recruiter. This kind of plan will definitely get the attention of the hiring manager.
4. Read my Tips on How to Ace Your Pharmaceutical Sales Interview. Also, here’s an article on Sales Interview Queries for you. Think of your interview as a sales call, and act accordingly.
5. Consider custom coaching from the Medical Sales Recruiter. Most people need no more than an hour. Ask the queries you need in a intimate, one-on-one conversation to improve your personal situation. I’ve been a laboratory revenue recruiter for over 10 years now, and I was in the medical sales area before that as a revenue rep, regional manager, and national accounts manager. I can go over your RESUME with you, critique your answers to interview questions and prepare you for the interview, give you insider tips on the industry, help you get into medical sales if you’re new to it, teach you how to negotiate and recognize a fair offer, build your personal brand, or even decide between career opportunity offers. Career coaching works.
Article courtesy of Peggy McKee - Owner / Senior Headhunter at the nationally
recognized pharmaceutical and medical sales recruiting team of PHC Consulting.
© Copyright 2008 PHC Consulting | All rights reserved
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If you are a sales professional or want to become one, or if you are looking for a new sales job, you will face one of the toughest interview processes of any job seeker.
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